Before answering this I really hope it doesn't sound like bragging - trying to keep it educational.
We're going WAY overkill with this project... so do not use mine as an example of "what does it cost to get a Brute done". I really want to challenge the idea that "Jeeps are uncomfortable" and make one that I can comfortably drive on a 3,000 km on / off road trip.
For example, the end result is going to include MetalCloak 6-pak suspension, custom made long arms, King bump stops, GenRight fuel tanks, Macs Tie Down tracks, Electronic Hand Throttle, Electric Mirrors, Electric tonnau cover, Electric windows, Electric sunroof, Electric sliding rear window borrowed from a Ranger, Recaro seats, high-end heat and sound insulation, Carbon Fibre Roof top tent, custom cargo rack, awnings, you name it. Also - we're doing all this to a 0-miles brand new chassis from spare parts as my old one has seen better days.
The Brute conversion alone will set you back $9k + maybe $1k shipping and whatever your bodyshop will charge. If your resulting Brute is in all other ways identical to your donor Jeep - you won't be spending that much really.
So far though, I'm at $34k and still going. There's another $5k in parts I've yet to order and a lot more labour still to go, and of course paint. And that doesn't include the small fortune I've spent on it getting it to this stage when we started:
This is my 12th year with this Jeep though... it's taken a long time to get it to this stage. I don't ever plan to part with it so resale isn't a concern
I think "how much does a Brute cost" isn't an easy question to answer... it's more like start at maybe $12-14k and from then on - "how much do you want to spend" - there's just so many things that fall into the "if we're going to do it, might as well do it now category" that it really can snowball out of control. The sky is the limit.
It's crazy to think that all this is still with the stock motor and stock axles and relatively normal wheels. Future engine swap / Dana 44 / Dana 60 swap, Hutchinson beadlock wheels, AiRock air suspension - it never ends!
Just Empty Every Pocket.