I like Nike shoes. They are MUCH cheaper than say Brooks. I can pick up a pair of Nike lunar fly's from Nike dot com for $40. They will not last as long mile wise as the Brooks will, but Brooks are a hun$ or more.
Although...right now Brooks are on super sale at Running Warehouse( http://www.runningwarehouse.com/
) and I have a 15% off code anything except Mizuno(which does NOT discount their shoes..). I just picked up a pair of Brooks Defiance for $38.38 free shipping from RW. Last years model, but I just don't tell my feet they are not in current style, they don't seem to care...
Let me know if anyone wants the 15% off code(I won't post the code, it is a club discount)
Nike also makes the best athletic clothing too.