Purchased this a few months ago when I thought the winch on my jeep was fried but ended up not needing it. It is brand new in the box. Sells for $399-$506 everywhere I see. Asking $350. Pretty firm on price since I could return it and pay restocking fee but just figure this is easier. Not looking to ship. I can get pics for you if you really want but not much to see since its still in the box. Just let me know if you have any questions.