What they "should do" is put one of these truck's on display at each jeep dealer that caters to the off fan's then not stock 10-30 of them at each dealer they ONLY stock just the one display 715 and maybe a test drivable one and that's it, If you want one you must select your options and simply order one.
This way it don't have to be Mass produced like a wrangler or G-Chero ECT where you need several 100 thousand a year . . .
Now some might view that as not worth while or why would they bother then ?
Well we have 3-5 Mopar dealership's not one of them stock's a Viper but every one of them could have delivered to you in 7 days.
We have 2 big Ford dealership's not one of them stock's a GT but they could also have you one in 7 to 14 day's.
We have 6 GM dealership's only one of which stock's Corvettes and its only 3 1 in the show room 2 on the lot . . .this the only exception to the rule . . .
The Benz, Jaguar, And BMW dealers don't stock there high end vehicles few base models and several of there mid range . . .
Heck the Big truck dealers Mack KW Pete ? they don't have but 6 new truck's in stock and 12 used truck's.
"Don't like what you see ? We'll order it" seems to work for the big boy's . . .
Now if this works and has been working for those brand's why couldn't this 715 be Jeep's "special order high ride" ?
I agree with this, This could be good competion for the Ford Raptor ? but 10x better and would make those raptor owners trade in for this beast!
The only true dodge sales it would effect is the Dakota. Which dodge will most likely end the line anyways. Just saying. And as the raptor goes Toyota just came out with a model to compete, so there is a market for it. And if guys are willing to pay the insane price for that why not for a jeep pick up.
The Dakota is dead, production stopped last November.
The Dakota replacement will probably be a unibody pickup, but more along the lines of a 4-door Comanche than a Ridgeline. Current rumours place it either on Chrysler's next-gen E-Evo platform (Which will underpin the large cars, minivans and smaller commercial vans) or the Grand Cherokee/Durango platform.
The Gladiator is all-but confirmed for next generation. There are also strong rumours of a new Ram 50, a light, simple BOF pickup aimed at the spot the Ranger and Colorado/Canyon just vacated in North America, but moreso at the overseas market, where it'd compete against the Toyota Hilux and such.
"Buying a Jeep for on-road handling is like downloading porn to savor the cinematography."
I just think Jeep needs a presence in pickup truck sales. They have been displaying the brute at local dealerships in Boston, hopefully they are trying to get an idea of the interest. I know alot of people like the gladiator, and I think it is pretty cool, but I would much rather spend my money on a nukizer.