I wouldn't say "desperate". Anyone who can afford a $50,000 vehicle can buy any vehicle they want, IMO anyway. Problem is this type of pricing is shutting out the true enthusiasts. Jeep should be able to produce a capable and good looking pick up similarly priced to a Dodge Ram, and "No" that concept Gladiator doesn't do anything for me. I'm not so sure they want to. Something the size of the AEV conversion, although smaller than the Ram I think would draw sales away from it. I think they're leery of actually producing it because they think they'll be biting the hand that feeds. Something just isn't right... The actual J-8 has been in production and being shipped overseas, or is it built overseas? Regardless, it'd be super easy for them to market it here. So my question is, why hasn't it happened? Don't tell me the economy sucks and they're thinking it won't sell. They're selling JKs like hot cakes. So why...??
OME ZJ/LJ lift, 33" MT MTZ on AR-23 wheels, front and rear JKS trackbars, 1" seat risers, MORE 1" BL and MML, factory Ipod adapter. Light khaki jeep club #72